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James McCoy, President & CEO of the Forsyth County Chamber joins us for this episode as we start the category 2 phase of our 2021 ACCE Chamber of the Year Finalist Series. This is the second year in a row that the Forsyth County Chamber has been been selected as a Chamber of the Year Finalist.
In our discussion, James shares details about the two program synopsis that were submitted with their Chamber of the Year application.
The first program that James addressed was based around how the Forsyth County Chamber mobilized to collect and distribute relief funds to businesses in need as a result from the COVID-19 pandemic. The FOCO Chamber also partnered with local home owners associations in an effort to connect with not just the business community, but also the residents of their community to further spread their message.
The second program that James talked about is how they had to quickly shift the direction of their economic development efforts. The adjustment was made to allow for virtual site visits with 3D tours and drone footage to help paint a better picture of Forsyth County. This effort led to $42 million in new capitol.
James shared how important it was for their Chamber to be nimble and able to move quickly on these programs. It was important for their Chamber to have the data driven confidence to move forward with these ideas.
If you would like to connect with James about anything he discussed in this episode you can see his contact information at focochamber.org.
You can also find my previous interview with James at chamberchatpodcast.com/episode75.
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