Jonathan Packer, Senior Vice President of Customer Experience at the Austin Chamber of Commerce is our guest this week to discuss a step by step membership/customer experience from first exposure to the Chamber, to joining the Chamber, to becoming more engaged, and eventually retaining members year after year.
Jonathan covers their strategy there at the Austin Chamber and shares some of the technology that they use to help with this experience.
If you would like to connect with Jonathan about what he has shared in this episode or how they went about their digital transformation plan, you can reach him by email at jpacker@austinchamber.com.
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