Betsy Gardner Eckbert, IOM is the President & CEO of the Winter Park Chamber of Commerce. She has a unique background including an entrepreneurial journey and time as a stay-at-home mom which have made her specifically qualified to lead the Winter Park Chamber with the passion that she exhibits. In this episode, Bestsy focuses on ways that we can work towards closing the relevancy gap for Chambers of Commerce.
A few of the areas that Betsy covers during our discussion are:
- The need for Chambers to be the hyper-local news source for their community.
- Digital engagement (SEO).
- Needs of customers (members) through surveys.
- Marketing support.
- Talent support.
- Economic and workforce development.
- And something that Betsy is very passionate about, the returning workforce which in large part were stay-at-home moms. Below are a couple videos that showcase the Chamber’s Relaunch Program.
If you would like to connect with Betsy about what she has shared in this episode or to continue this conversation off-line, please see her contact information below:
- winterpark.org
- bgardnereckbert@winterpark.org
- 407-644-8281
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