Below is an auto-generated transcription of my conversation with Katherine Harrington. Because this is auto-generated there are likely some grammatical errors but it is still a useful tool to search text within this podcast episode.
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Introduction
Brandon Burton 0:00
This is the Chamber Chat Podcast, the show dedicated to chamber professionals to spark ideas and to get actionable tips and strategies to better serve your members and community.
And now, your host, he can’t stand the sound of an art board being folded. Here’s my dad Brandon Burton. Hello Chamber Champions. Welcome to the Chamber Chat Podcast. I’m your host Brandon Burton, and it’s my goal to introduce you to people and ideas to better help you serve your Chamber members and your community.
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Jason Mock 0:45
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Brandon Burton 1:02
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Guest Introduction
You’re joining us for a special episode in our 2022 ACC chamber the year finalist series and our guest for this episode is Katherine Harrington. Katherine is a ballerina turned executive as and as the President and CEO of the West Des Moines chamber in Iowa over the last two years in this role, she created an avid fan base and several new programs including the International black and brown Business Summit, the DEI Workplace Excellence Awards, Best of the West awards, Raccoon River rally, Fall Festival, W DM newsletter and more. Katherine has an extensive background in public speaking media sales, revenue stream creation, event development and leadership with organizations including US magazine and New York City, Crain’s Chicago Business San Diego Business Journal DSM magazine and the Des Moines business record. She also bootstrapped and ran her own glassy technology magazine events and digital news organization serving leaders in the booming tech and internet industries in San Diego called the tea sector at the Des Moines business record, she was Director of Innovation was the number one sales producer and started the lucrative innovation Iowa magazine, weekly news and a yearly awards event. Katherine has a passion for helping others and is on the board for several local organizations and foundations. Her early ballet career led to her Interlochen Arts Academy full time at the at 1415 Pacific Northwest Ballet School and Corniche Institute of Allied Arts and San Francisco Ballet School at 16 Tulsa Ballet Theatre at 17 and scholarship with Alvin Ailey American Dance Theater at 18 in New York City, it was in New York that Arthur Mitchell of Dance Theatre of Harlem said Katherine Harrington dances with her heart and you can see love coming out of her pores. Katherine received the W dem chamber MLK Jr. Community Organization Leadership Award as a winner of the great outdoor foundation and most valuable Philanthropist Award. finalist for the inspiring women of Iowa award was voted one of the most likeable by CityView magazine. Katherine has three successful children. Allie who’s a lawyer with Mayor Brown in Chicago. Nick is a real estate executive with compass and a real estate investor in Milwaukee. And Caitlin is a leader in supply chain at Target in Minneapolis. She’s married to Craig Walter, his biology and chemistry teacher at Valley High School. Katherine and her two daughters also started a widely claimed podcast in 2022 called what the fam you can listen to them on Apple podcasts or anywhere you get your podcasts. But Katherine, I’m excited to have you with me today on Chamber Chat Podcast. Congratulations for being selected as a chamber of the year finalist. I’d love for you to take a moment to say hello to all the Chamber Champions and share something else interesting about yourself so you can get to know you a little better.
Katherine Harrington 4:59
Now Have allbranded I just first of all, thank you for doing this, thank you for hosting this really important venue to help share for others to grow and build their chambers and their communities. So this is great, what a great service you have just kudos to you for for ID ating. And doing this and putting it together and, and making it happen. Wow, you read my whole entire bio, so I’m a little embarrassed. So Wow. And it’s kind of fun to you know, it’s Gosh, I’ve done a lot in my years. I didn’t realize they’re gonna read the whole bio, but, but I don’t think I have any more thing.
Brandon Burton 5:37
I was gonna trim it up as I went through. There’s a lot of good stuff here.
Katherine Harrington 5:42
Embarrassed Oh, my gosh. But I don’t like to talk so much about me. I like to talk about others. So I’m a little blushing right here. But for that intro,
Brandon Burton 5:54
from? Well, why don’t you instead of focusing on yourself, tell us a little bit more about the West Des Moines chamber so we can get a better idea of the type of chamber you are the size, staff budget, the scope of work that you do, and that sort of thing to kind of set the tone for our discussion.
About the West Des Moines Chamber
Katherine Harrington 6:12
Yeah, well, that’s a topic I can talk all day and night on. So absolutely. I actually started this role on April Fool’s Day of 2020. So and I had had no prior chamber experience at all. So this is a new world for me. But I’m a big idea person, I love to build ideas. I can’t stop that idea brain. It is constantly going and growing.
Brandon Burton 6:40
Kind of a blessing and a curse at the same time isn’t
Katherine Harrington 6:43
exactly it. You’re right, Brandon, like if you love ideas, and if you love to see them grow and nurture and help others chamber life is for you. But you’re right. It’s a blessing and a curse, you have to understand what you can do, what capacity you and your team have, and what you can maybe scrap or or say, well, we’ll do that in five years. Right? So it’s just hard to say no to all the cool things that that we can do. But the chamber, West Des Moines Chamber of Commerce, we will be 100 years old in 2024. So that’s pretty impressive. We’ve been around for a very long time. So it was certainly a I’m on the shoulder of giants, as they say when I joined a couple years ago. So it, it’s been a wonderful experience. The pandemic was right during that time as well. So I remember our former president training me and she said, Katherine, I think this pandemic is just going to last for about a week or so. And then I think we’re going to we’re gonna be through it at you know, and here we are, right. So I was I was, I loved her positivity. But you know, the facts bore out that it was much longer. But it was actually a really beautiful time to look at everything we were doing and understand, you know, how can we serve our community during this amazingly challenging time for humans and neighbors and our businesses? And, you know, what do they need. So, honestly, it was a gift to start during this really challenging time. Because we first of all, we had just one team member left, we have six team members, we’re hiring another team member, we’re growing. And we started with just one team member. So it was kind of nice, I could hire our own staff and build our own culture. We are huge culture advocates, we feel like that extends to not just the chamber, but to our city into our businesses. We’re trying to create the best culture in America, in our city. So it was really neat to onboard people that have the same loving acumen to help others. But we have 711 members and around almost 100 years. So now we’re gonna have seven team members and we really have a separate division which is our workforce division which is kind of unusual for some chambers so so that’s a little bit a little bit about
Brandon Burton 9:18
us. Yeah, that that will help as we get into our topic today is a chamber the year finalists but I what I like to do is focus the majority of our discussion on the the two programs you guys submitted on your chamber your application, and we’ll get into that discussion as soon as we get back from this quick break.
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Topic-Chamber of the Year Application Programs
All right, Katherine, we’re back. So as I mentioned before, will will highlight the two programs synopsis on your chamber, the your application, if you would just talk to us a little bit at a high level what the two programs are, and then we’ll circle back into some more detail on each of them.
Katherine Harrington 12:01
Yeah, so one is we started a black and brown Business Summit. And this was really the motivation because of the murder of George Floyd and the uprising in our city as well as around the world. And we want our city to be the most welcoming city in the world. And how do we do that? So we are all about making big noise for our city, because it helps spotlight who we are, you know, we’re not, we’re not on a beach. We’re not on an ocean. We’re not on a mountain. So we have to think really unusual. And think big if we’re going to make some noise for our city. So we started through really a community saying how can we support black and brown businesses and see them grow and nurture and become billionaires? Not just, you know, 1000 air but a billionaire? So the Athene, it’s now called the Athene black and brown Business Summit, it is something that we’ve had 23 countries, people in 23 countries view we telecast it. So it’s it’s a hybrid event, but it’s extensive. So that’s, that’s number one. Okay, we love that event. And then our second program that we’re spotlighting is our 15th year, the Western Moines Leadership Academy, and it grows and builds every year, with leaders all ages, all companies that, that join that we have a pretty rigorous application process, but we have to narrowed it down which is hard to 33 people in the region. And it’s a little different than most leadership academies, but but those are our two that we highlighted in the application.
Brandon Burton 13:51
Very good. So let’s circle back to the first one, the Black and Brown Business Summit. As you launch that business summit, how did you structure it? How did you get the word out? How did you build up the hype for this? Building upon the the emotion really, that was going throughout the country?
Katherine Harrington 14:11
Yeah, it takes a team. It takes a community to support that. So our team, we started a dei committee, and that’s led by now our board chair Angela Jackson, and she’s an entrepreneur, small business owner, and she’s also in charge of the EI one of our largest employers here called a theme. And we created our dei Committee, which helped to start and grow that black and brown Business Summit. So that then spun into six different committees. So we have a lot of community members near 200 volunteers that help to support that event. Because that event is a is a two day conference, but within it are many smaller events all very meaningful To help build and grow and inspire the Black and Brown business community, so part of it is a pitch competition the first day, we have a pitch competition. First year, we gave out $10,000 to the winners. And this year, we gave out $42,000 to the winners, wow. So a lot of a lot of money, cash. And that’s all raised through sponsorship through sponsorships, and we do well with sponsorships, people want to be aligned with this brand, they want to be aligned, and they want to help these businesses grow. So it’s really a great forum to provide that connection for those sponsors. But so that’s day one, there’s lots of programming, education, learning, practicing your pitch, we bring in experts from around the world, to help these people, you know, figure out what is their pitch, and then on the main stage, they do their pitch on day one. And then day two is, oh, my gosh, lots and lots of sessions and breakouts with everything. You name it, like social media, how, you know, how do you run your social media marketing, branding, Bitcoin, you know, just different things. We’re trying to be on the cutting edge of knowledge for these folks to help them really achieve success. And then we have a keynote, we had Daymond John of ABC Shark Tank Shark Tank was our keynote this year. But it is a sincere pleasure. We also have a fundraising component to the summit and we fundraise for nonprofit organizations at the same time that support black and brown businesses. So so that’s pretty neat, too. And every year that that changes. So there’s a lot involved in all of this programming.
Brandon Burton 16:45
That is awesome. That is every follow up question I had for you, you are hitting right after
Katherine Harrington 16:52
I need to practice for the big interview, right?
Brandon Burton 16:54
That’s right, you’re covering all the great points. So I love the idea that pitch competition, and then having those breakout sessions and trainings really to how to be more effective and future thinking about your business. I think you’d mentioned Bitcoin. And I think that there’s, you know, in the crypto world and NF Ts and Bitcoin, like that’s going to be a big part of the future of business. And chambers and businesses alike need to get on board and realize what that impact can be. And you’re not holding back any punches with your keynote speakers either. John is awesome. Yeah,
Katherine Harrington 17:31
yeah. We, it’s neat. It’ll be fun to see where we go with our keynote this year. So yeah, yeah, fingers. Yeah.
Brandon Burton 17:39
Well, let’s, let’s shift gears, then over to the West Des Moines Leadership Academy, and talk to us about what that entails. And maybe what sets it apart from other leadership classes that other chambers might put on. Yeah,
Katherine Harrington 17:54
it’s really, really interesting what we do there some leadership academies, you learn more about the city, you might learn more about, like how the police is run, or how, you know, planning and zoning is run or city council, things like that. But we take the Leadership Academy, we kind of put it on its side a little bit. And we go deep into the humanity of you as a leader. What makes a good leader? And and that’s a complicated answer. And that’s multifaceted. So we have experts that come in are experts in their field, to really try to help those leaders know who they are, first of all, a lot of people we think we might be self aware, but only 10% of humans are really literally self aware. So you know, how self aware are you analyzing that understanding how you can become more self aware. And great leaders make great companies. So that’s what we want to train our great leaders so that they then as they’re leading their company, or soon to be leading their company, we’re trying to give them that incredible humanity, caring, loving, honest, open, transparent acumen that they can take to their companies. And, and it’s really, that they can also take to their personal lives, because we’re teaching them not only how to be a great leader, but a great human. So it’s, it is very intensive. And sometimes there’s crying in these, because you learn a lot about yourself that you did not see or you could not see or you didn’t want to see. So it is absolutely it’s like a therapy session. Right. So, so it’s it’s really neat, but another component of a Leadership Academy is nonprofit fundraising. We love to raise money for others in our town and most of our signature events have a component of nonprofit fundraising, based around sponsorship so so we the leadership can’t To me this year raised nearly $50,000, for the local community school district, for refugees that are coming into our city that don’t have the resources don’t have the means to find the housing, whatever that they’re looking for. So we raised $50,000, for a refugee program in our city, so impactful.
Brandon Burton 20:23
That is awesome. I know, just locally, I’m in the Dallas area. And my wife through our church was very involved with refugees, a couple of walls, I guess, was pre COVID. And they were allowed to, and some of the most humble people and great experiences working with them and hearing their stories and just life changing. So the fact that you guys are raising funds to help out those refugees, it changes lives. So that is a huge impact in your community.
Katherine Harrington 20:53
Is that need to be part of the chamber where you can change people’s lives. I mean, I’ve, I’ve worked for nonprofit organizations my whole life. And I should have started the chamber years ago for and I’ve only been involved for a little over two years. And I’m just like, Oh, I love it with all my heart. It’s amazing work.
Brandon Burton 21:10
Yes. So tell me a little bit more about the discovering the self awareness. So you mentioned now it’s like a therapy session. I as you’re talking about it, I’m picturing all the aha moments where people are like, oh, you know what, I’ve been living my whole life on somebody else’s agenda. You know, let me realize who I am and what I want. So is that kind of how you see things unfold? Or what are? What are some of the experiences that you’ve seen come out of that?
Katherine Harrington 21:38
Well, yeah, we literally have. So we have a number of expert speakers and book writers that are nationally published, that we do hire we pay, you have to audition to be one of our leadership academy trainers. And we do have a super high standard. So we built a great reputation for that. So there are a ha moments. I mean, I remember one woman in particular, you know, standing up saying, you’ve changed my life, this is life changing. And the fact that I know this now, you know, I can take this everywhere with me wherever I go, it was just something really personal. But that that is incredible. That’s so meaningful. So it’s just very fulfilling.
Brandon Burton 22:24
Yeah. And I mean, that’s the, for me, that’s the whole point of a chamber is to be able to, you know, improve your community. And to be able to start with changing individual lives, especially if those people are business owners, the refugees that are coming to the country and starting businesses starting a life here, all of it is going to play into a greater city, a greater community overall. So that kind of transitions into the next question I was going to ask you is, how do you view the role of the Western chamber? What what is your role in your community from your stance? Oh, goodness,
Katherine Harrington 23:02
well, we want to put Western Moines on the map worldwide, literally, and no idea is too, too big or too small to do that. And right now, our biggest need in our community is talent, attraction, workforce attraction. And so we are trying to do everything we can to bring more people to West Des Moines. Now, the way people choose their cities, and places they work is they choose the city first. And then they’ll choose where they want to work after they’ve mobilized and figure out what city do I want to live in. So we are trying along with our city of West Des Moines team, we work closely with them. We’re really trying to trying to create that best city in America to live work and play in every facet. But our job is to promote our city. Think of those big ideas that we can activate and make happen. Because we can we’ve got the means we’ve got the desire, we got the passion, and we can find the money, whatever it is. So we’ve got some really exciting ideas for the future. But we just published for instance, a magazine called 515 West and it is a talent attraction magazine. It is a showpiece. We are going to put it up for some awards, but it’s beautifully designed, captivating, you know, double page spreads that highlights our people or humanity or the beautiful parts of our city, or Parks and Recreation. And we’re gonna be advertising that magazine across the country and targeting key cities that may not have all of the great amenities like West Des Moines has, right? We have a safe, safe community. Our housing prices are low compared to some of your, you know, major cities, our traffic, we don’t have any traffic jams. It’s like 10 minutes to get everywhere. So that We have really, really, really friendly humans, like everybody here is for others. It’s not about me, it’s about how can I help you. And everybody has that acumen. And we’re continually trying to build that and model for others. So we’re huge model. And we’re modeling for the community, right? This is, how can I help you? So we are excited to advertise the 515, West magazine in LA, Denver, Boston, Hartford, Connecticut, because we are a financial and insurance center in the US. But we’re LA, Chicago. So cities like that where you know, it every thought of West Des Moines. style. Yeah, exactly. So we’re going to do a social media campaign in those cities promoting our city to hopefully cross our fingers build interest, awareness and attention and love for our city.
Brandon Burton 25:55
So hopefully, it doesn’t bring the traffic jams with it. Well,
Katherine Harrington 25:59
I know infrastructure is Uh huh. Our whole region has a march to a million theme, which, you know, we’re all we’re all trying to bring more people here to our beautiful city and more people from all over the world all over the country and world. So yeah, and you asked earlier, Brandon, our size of a chamber, we just reached a million dollars in revenue, which is we, that’s new for us. So a million dollar chamber, and even through the pandemic. So, we’ve, we’ve we’ve done really well with serving our community. So yeah, we’re strong chamber.
Brandon Burton 26:36
That is awesome. So as a chamber, the year finalists, I look at all the finalists as as they were kind of setting the benchmark in the chamber world, you guys are doing great things. And I’m curious to see if you have any tips or action items for chambers who are listening who might are interested in taking their chamber up to the next level? What suggestions would you have for them?
Action Item/Tip for Chamber Champions
Katherine Harrington 27:00
I would say don’t be afraid to make bold decisions. Don’t compare yourselves to other chambers. Be unique. Be yourself. Go big. And, you know, I think that’s huge. And that’s just something that, that we challenge ourselves every day, how big can we think how big can we go. And then from a culture perspective, we live, eat and breathe positivity and loving others, and caring for others. So having that acumen I think will set you apart from other other organizations, other people, it is very, very important to keep that positive mindset and look at things on the positive side, chamber life is a lot as we all know, if you’re listening to this, you’re part of a chamber you know, you know, many people walk through your door every day, you get interesting phone calls you you know you have, you’re dealing with so many so many beautiful people in the world. But always see, the positive side always know it’s from comes from a place of good intent. Don’t you know, I’m just always about loving others, and you never know what somebody else is going through. So always give them love back, even if you might not be getting it right. Because sometimes people walk in the door, and they may not be happy about something, it rarely happens to us. But I’ve heard other chambers, you know, having difficulty and I’ve been reading the other blogs and the Facebook, you know, different pages and channels and stuff. But just charging through doing all you can to help others and love others and model for others I think is is just so important to us.
Brandon Burton 28:51
And that goodwill will come back to you as well. Even if they’re not in a mind frame of state of mind to return that love at some point, it always comes back around. So I like that advice. And I like the idea of being bold and going big. Because I think a lot of chambers might be a little scared to go too bold or too big because any fallout that may happen or risk that comes along with it. But you know, have those big dreams and it’s not so much for to make a risk. But to make a difference in your community. You have to dream big and and be bold. So I love that.
Katherine Harrington 29:33
It’s so true. And a lot of it too is imagining revenue streams that are new, unique, different that nobody else is maybe doing because to be a chamber you have to build revenue because you’ve got overhead. Of course you’ve got your staff, but thinking of new ways that you’ve never thought of before to monetize things. You know, we’re a business just like every other business. So treating it like a business is not like a nonprofit, but like a business. We partnered, for instance, our chamber has never done this before in the history of our chamber, we’re partnering with an organization, and we’re selling culture licenses. So we’re helping companies and humans understand what it means to create great culture at their organizations. And because culture is more than we’ve got a beanbag chair over here, and we, you know, we’ve got fabulous beer Fridays, and you get to get off at one o’clock, its culture is a lot more than that. It’s more than than a ping pong table that gets dusty in the middle of the, you know, break room, right? So. So there is a science behind it, there is a science around it. So we’re trying to help companies understand how they can create the best culture. And so we’re starting to launch a program called better culture brought to you by the West Des Moines Chamber of Commerce, and it’s a neat online program self paced, and very, very valuable information. So we’re really excited about that. So, you know, so think of revenue streams that you can build. They know how that helps you grow as a chamber. So that’s, that’s one thing I would say to
Brandon Burton 31:16
like that. And I would, I could sit here and pick your brain for the next hour or two about different revenue stream ideas. But maybe we save that for another conversation. Yes, yeah. So no chambers all over always looking towards the future. And you gave great advice of looking for those revenue streams and staying relevant. But how do you see the future of chambers and their purpose going forward?
Future of Chambers
Katherine Harrington 31:41
Wow. You know, as chambers become larger, it’s interesting in our in our region, we have 24 chambers in our city, which your eyes Brandon’s eyes got big right now. And it’s like, there’s a lot of choices, right. But chambers are in a very unique position to think innovatively creatively, to work with their cities to do the same. I see Chambers as really the leader that helps cities grow and flourish and become the city of the future. And that all depends upon your team, your team has to have that acumen. Right. They have to be that innovative, passionate, hard working mindset in order to do that, but I really see chambers being this, the leaders to help drive those cities for the future thinking of placemaking opportunities, you know, like, what can we do? Mayor, you know, what can we do a mayor city of West Des Moines to create placemaking opportunities that we don’t have here that helps attract the best talent. Maybe we have an indoor, I don’t know, an indoor downhill ski resort. You know, again, we don’t have mountains or an ocean and palm trees. But think big, like, what are the things that we don’t have that will attract and draw, and I listened to a podcast this morning. I love podcasting. It’s so fun. And they talked about small cities being Guinness book world record holders at on various things. One is the largest ball of twine. Okay, but it’s, but it’s a city attraction mechanism. It is, you know, it’s like this draws this ball of twine draws people to the city. So you know, so I see the Chamber’s as as real innovative hub to help cities build the city of the future. And if cities work together like we do, we have a really strong relationship with our city. And we work closely together because they are just incredible. We all have common goals, right. But I see us as the real innovators, that’s going to propel a city forward.
Brandon Burton 33:52
I love that great, great answer. Great response. I live podcast too. So clearly. Katherine, I wanted to give you an opportunity to share any contact information for listeners who might want to reach out and connect with you and learn more about how you guys are doing things there in West Des Moines. What would be the best way for them to reach out and connect?
Connect with Katherine Harrington
Katherine Harrington 34:13
Yeah, sure. My email katherine@wdmchamber.org. And you can see all of our contact information at wdmchamber.org. Our hashtag we’re using is #GoWestWDM and my cell phone number which never leaves my hip Much to my husband’s chagrin is 515-689-4447.
Brandon Burton 34:47
Right now, I’ll get that in the show notes for this episode as well. So anybody listening can go there to find that contact information. But Katherine, this has been great having you on the show. Great discussion, you guys. We’re making a huge impact in your city. And I wish you guys Best of luck as chamber the year.
Katherine Harrington 35:05
Thank you, Brandon. I just want to say, you know, I, I steer the ship, but I don’t you know, I don’t I don’t drive it. Well, I steer it but I don’t. I don’t I’m not the engine, right? Yeah engine of the ship as our team and they are incredible people. And they’re so smart, and they’re so intelligent, I learn something new from them every day. And our board. Our committees are, you know, I could go on and on and on hundreds of members, they’re just all in it together. And I love it so much. So it’s not about me, it’s about our village and our beautiful community and people that support it. So thank you to the chamber team.
Brandon Burton 35:47
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